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Merrell’s Shared Steps Go Further Campaign

Throughout the month of September, Big Brothers Big Sisters (BBBS) will be participating in Merrell’s annual Shared Steps Go Further campaign.


We encourage all BBBS supporters to sign up at to track their miles walked, ran, or hiked from September 1-30. Merrell will donate $1 for every mile to Big Brothers Big Sisters up to $40,000! 

It’s easy to sign up and track your participation. Just visit the sign up page and follow the directions to connect your fitness device/app. Along with the general award to Big Brothers Big Sisters, Merrell is offering additional prizes to participating agencies. Join us in making a difference to youth in Southwest Michigan!


BBBS and Merrell joined forces in a partnership that harnesses the power of being outside and provides access to more youth. Merrell, known for its high-performance outdoor apparel, is working with BBBS to create life-changing connections for young people across the nation.

The goal of the partnership is two-fold.

First, it aims to break down the barriers youth face. We’ll accomplish this by offering additional outdoor activities for matches to enjoy together. Second, it aims to increase equity for youth who may not have adequate access to natural parks or public trails.

The need for connection is even stronger now because of social isolation due to the pandemic. The program is anchored in our Justice, Equity, Diversity and Inclusion work, which builds confidence and empowers our nation’s youth. Research shows that early exposure to nature and green spaces can support mental health, happiness and long-term outcomes.


Your regular fitness activities make a direct impact on youth! Join us in Merrell’s annual Shared Steps Go Further campaign and celebrate mentoring in the great outdoors. Head over to to start counting your steps and miles!